In episode 27 we talk with the Head of Women’s Football at Manchester City, Gavin Makel. Manchester City are trailblazers for the women’s game with successes both on and off the pitch. They have also recently launched a new club wide campaign focused on promoting women’s football.
We discuss the growth of the game, risk taking, authenticity, and the importance of having a coherent vision that fuels performance.
Gavin’s involvement in professional football goes back over ten years when he worked within the football operation of the Manchester City’s community foundation. In his current role as Head of Women’s Football at Manchester City he is responsible for the business operation of the organisation which encompasses player recruitment, marketing, commercial, finance management and match day operations. He sits on the European Club Association Women’s Football Committee Bureau and is currently undertaking a Masters in Sports Directorship at Manchester Metropolitan University.
Commenting on the women’s team set up, Gavin has stated:
‘We are here to challenge and change the perception of women’s football. We are professionalising a sport which traditionally hasn’t received the support or resource it has deserved’.